Sales and Marketing Certifications

Sales and Marketing Management Qualifications

A G-IAM Professional Qualification provides recognition and verification of your skills and knowledge in Sales and Marketing Management. Select the Skill Sets you need to develop to fast track your career.

Qualifications for Sales and Marketing Professionals

Select a qualification at the level of management you are seeking to enter and excel in:

ACCREDITED SALES MANAGER QUALIFICATION

The 20 credit ADVANCED CERTIFICATE IN MARKETING MANAGEMENT comprises 10 courses, designed to provide newly appointed and aspiring sales and marketing professionals with the knowledge and skills to take up a first-line management role (Sales Manager, Marketing Supervisor, Marketing Coordinator, etc.) in the sales / marketing department within your organization. 

On successful completion of this program, candidates will be awarded the ACCREDITED SALES MANAGER qualification.

  • Level: New and aspiring team leaders and supervisors in a sales and marketing role / department.
  • Units: 10 (See details below)
  • Credits: 20 (2 credits for each unit)
  • Learning: 6 months at 8 hours per week.
  • CPD Hours: 200 
  • Assessment: 2 Multiple Choice Exams (75 mins each exam)
  • Certification: GIAM Management Credentials (digital certificate and badges)

UNITS OF COMPETENCE


Candidates for the Accredited Sales Manager Qualification are required to demonstrate knowledge in the following 10 units of competence:


  1. Foundations in Marketing Management
  2. Foundations in Sales Management
  3. Foundations in Management
  4. Foundations in Customer Service Management
  5. Business negotiating Skills
  6. Attracting and retaining Customers
  7. Making Effective Sales Presentations
  8. Social Media Marketing
  9. Leading and Managing a Sales Team
  10. Managing Personal Effectiveness

 

ACCREDITED HUMAN RESOURCES MANAGER QUALIFICATION

The 20 credit DIPLOMA IN MARKETING MANAGEMENT comprises 10 courses, designed to enable experienced Sales and Marketing supervisors and team leaders entering a middle management role (Marketing Manager, Brand Manager, Sales  Manager etc..) to rapidly develop the knowledge and skills to lead a sales / or marketing department. On successful completion of this program, candidates will be awarded the ACCREDITED MARKETING MANAGER qualification.

  • Level: Experienced Sales Professionals and new Marketing Managers.
  • Units: 10 (See details below)
  • Credits: 20 (2 credits for each unit)
  • Learning: 6 months at 8 hours per week.
  • CPD Hours: 200 
  • Assessment: 2 Multiple Choice Exams (75 mins each exam)
  • Certification: GIAM Management Credentials (digital certificate and badges)

UNITS OF COMPETENCE


Candidates for the Accredited Marketing Manager Qualification are required to demonstrate knowledge in the following 10 units of competence:


  1. Understanding Consumer behaviour
  2. Market Assessment
  3. Develop Marketing Strategy
  4. Develop a Marketing Plan
  5. Develop and Manage Marketing Programs
  6. Foundations in Financial Management
  7. Contributing to Innovation and Creativity
  8. Managing Customer Relations
  9. Motivating people for Performance
  10. Promoting Products and Services

 

ACCREDITED SENIOR MARKETING MANAGER QUALIFICATION

The 30 credit ADVANCED DIPLOMA IN MARKETING MANAGEMENT comprises 10 courses, designed to enable experienced Marketing Managers entering a senior management role (Director of Marketing, Chief Marketing Officer etc…) to rapidly develop the knowledge and skills to lead Marketing Operations in a large organization. On successful completion of this program, candidates will be awarded the ACCREDITED STRATEGIC MARKETING MANAGER qualification.

  • Level: Experienced Marketing Managers entering senior roles
  • Units: 10 (See details below)
  • Credits: 30 (3 credits for each unit)
  • Learning: 6 months at 8 hours per week.
  • CPD Hours: 200 
  • Assessment: 2 Multiple Choice Exams (75 mins each exam)
  • Certification: GIAM Management Credentials (digital certificate and badges)

UNITS OF COMPETENCE


Candidates for the Accredited Senior Marketing Manager Qualification are required to demonstrate knowledge in the following 10 units of competence:


  1. Review Marketing and Sales Operations
  2. Understand the Business Operating Environment
  3. Strategic Marketing Management
  4. Understanding International Business
  5. Marketing Research Techniques
  6. Executive leadership in Practice
  7. Developing International Business
  8. Finance for Senior Managers
  9. International Marketing
  10. Develop Strategic Marketing Plans

 

Become an Accredited Marketing Professional

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